` Jacob Caggiano - Product, Operations, Revenue

Product

Mapseed mobile screenshot

I love building quality software

I am the creator of:

I've contributed to:

I'm particularly good at:

Operations

buried in bad documentation

Does your organization struggle with knowledge management?

Here are the signs:

  • People waste time asking questions instead of producing work
  • Answers aren't written down and the cycle of waste continues.
  • Everyone comes up with their own way of doing things instead of following a standard protocol

This is particularly bad when it happens to your sales and marketing team.

It completely drags down revenue and morale.

I specialize in:

  • Building an organization-wide "Handbook First Culture"
  • (we did this at GitLab).
  • Demonstrating the immediate benefits of good documentation
  • Instilling habits of "leave it better than you found it"

Sales

Jacob Caggiano - Sales and Marketing - stand out from the crowd

I can help you exceed revenue targets

Most organizations I come across have a sales playbook that is half baked.

My job is to bring discipline through strategic exercises. It's a common problem for salespeople to over-improvise.

Rather than winging it, your organization needs a water tight sales process through a "Buyer's Matrix" that crisply outlines "The 3 Whys"

  1. Why change?
  2. Why now?
  3. Why you?

When your buyer can answer The 3 Whys and is emotionally motivated to follow through, you'll make a sale every time.

Video production

We've all seen the power of video

Throughout my career, I've made videos to help organizations spread their message.

Example #1 - Journalism that Matters

I made this for a conference at the MIT Media Lab by Journalism that Matters. It was the first ever event to bring together journalists and librarians together for the greater good.


Example #2 - International Rescue Committee

I've worked with many non-profits. Here is a promotional video for the International Rescue Committee, promoting their work to help victims of war and persecution.


Example #3 - Mozilla

Here's a 30 second commercial I made to advertise a youth media program that I ran for the Mozilla Foundation.

Address

Planet Earth
Milky Way
Local Group
Virgo Supercluster
Laniakea Supercluster
Observable Universe